DEARMAY

The DEARMAY collection offers modern Korean makeup designed for effortless, everyday beauty with soft textures and wearable colour. The range focuses on lightweight formulas, smooth application and a naturally expressive finish.

Best known for the Pure Falling Mood Lip Pots, DEARMAY delivers creamy, mousse-like lip colours with buildable pigmentation and a soft, blurred effect. These versatile shades enhance the natural lip tone and are ideal for minimal makeup, gradient lips or layered looks inspired by Korean beauty trends.

Complemented by precision tools such as the Fingertip Smudge Brush, this collection makes achieving polished, soft-focus makeup simple and intuitive. Perfect for those who love understated, modern makeup, DEARMAY brings refined colour and effortless style to any routine.